Promotional Sunglasses

Sunglasses are one of the most visible promotional products because they are worn on the face, outdoors and in public. A branded pair handed out at a festival or sporting event is often worn for the rest of the day and kept for the summer, so the logo on the arms is seen by everyone around the wearer.

Plastic frame sunglasses are often the most popular choice because they are available in a wide range of colours, are economical for larger quantities and suit many different audiences. They are commonly used for festivals, sporting events, community programs and summer promotions.

Plastic frame sunglasses are generally preferred for large-scale promotional campaigns due to their colour options and affordability. Metal frame sunglasses are often selected when a more refined appearance is required for corporate gifts, hospitality programs and premium promotions.

Wraparound sunglasses are particularly popular for outdoor sport, boating, fishing and active recreation because the curved design provides greater side coverage. They are often chosen when the sunglasses will be used in more demanding outdoor environments.

UV400 means the lenses block ultraviolet light with wavelengths up to 400 nanometres, which covers both UVA and UVB rays. It is one of the most common ratings on promotional and everyday sunglasses, and it is a useful point to check when choosing sunglasses for outdoor events in Australia.

UV400 describes how much ultraviolet light the lenses block, while polarisation reduces glare reflected off water, roads, sand and car windscreens. They do different jobs, so the best outdoor sunglasses have both. Polarised lenses are especially popular for fishing, boating, driving and beach events.

Sunglasses supplied in Australia are covered by a mandatory safety standard based on AS/NZS 1067.1, which sets requirements for lens categories, UV protection and labelling. When ordering promotional sunglasses, it is worth confirming that the style you choose meets this standard, particularly for products intended for outdoor work or sport. Many of the locally sourced styles in this range are supplied to AS/NZS 1067.1:2016, and the product details show which ones.

Logos are most commonly pad printed on the arms, which keeps the branding visible from the side without affecting the wearer's view. Some styles can also be laser engraved on the lens for a subtle, permanent finish. Plastic frames generally provide a larger decoration area than the narrower arms on metal frames.

For sporting events, boating activities, schools and outdoor recreation, sunglass straps can be a valuable addition. They help reduce the risk of sunglasses being dropped or lost and are often retained long after the original event.

Jennifer from our sales team says: A pair of sunglasses used at a music festival may have very different requirements to sunglasses intended for fishing, cycling or boating. The activity often provides a better guide to product selection than the frame style alone.