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Custom Lapel Pins
Custom lapel pins are used to recognise achievement, identify membership, celebrate milestones and support corporate branding programs. The category includes Die Struck Soft Enamel Pins, Cloisonné Imitation Pins, die struck antique finishes, die struck high polish pins, photo dome badges and specialty designs. While many lapel pins appear similar at first glance, the manufacturing process has a significant influence on the final appearance. Differences in metal finishes, enamel fills and surface treatments allow organisations to create everything from simple membership pins through to highly detailed recognition awards.
Lapel pins are commonly used by businesses, sporting clubs, schools, charities, government organisations and professional associations. They are frequently presented as service awards, achievement badges, conference identifiers and membership pins. Their small size and long lifespan continue to make lapel pins one of the most enduring recognition products available.
Some Popular Lapel Pins
Enamel Versus Metal Finishes
One of the biggest decisions when selecting a lapel pin is whether to use colour-filled enamel or a metal-only finish. Soft enamel pins and cloisonné imitation pins use coloured enamel to highlight logos, text and design elements, making them a popular choice when brand colours or detailed artwork are important. The recessed enamel areas create contrast against the raised metal outlines, helping individual elements stand out more clearly when viewed at a small size.
Die struck high polish, antique and sandblast pins take a different approach by relying on metal textures and finishes rather than colour. These styles are commonly used for recognition programs, milestone awards and membership pins where a more traditional appearance is preferred. Because lapel pins are often viewed at close range, the finish can have a significant impact on how the design is perceived. This is one reason different manufacturing methods continue to exist despite producing products that serve a similar purpose.
Soft enamel pins have recessed enamel areas that create a textured surface, while cloisonné imitation pins have a smoother, more refined appearance with polished metal outlines and enamel fills. Cloisonné imitation pins are often selected when a more premium finish is desired.
For most corporate logos, soft enamel pins and cloisonné imitation pins are the most popular choices because they can reproduce colours, text and design details accurately. The best option often depends on the level of detail in the artwork and the desired finish.
Most lapel pins are produced between 20mm and 30mm in size. Smaller pins are often used for simple logos and membership programs, while larger pins allow more space for detailed artwork, text and recognition designs.
Yes. Lapel pins are widely used to recognise years of service, achievement milestones, safety programs and staff awards. Because they can be worn repeatedly, they provide ongoing recognition rather than being presented once and stored away.
Die struck high polish pins and cloisonné imitation pins are commonly selected when presentation is a priority. High polish finishes create a bright metal appearance, while cloisonné imitation pins combine polished metal with smooth enamel colours for a refined finish.
Jennifer from our sales team says: Many buyers try to include too much text or detail on a small lapel pin. Increasing the pin size by just a few millimetres can often improve readability and allow logos, wording and design elements to reproduce much more clearly.
Recognition Products With Lasting Value
Lapel pins continue to play an important role in recognition programs because they combine durability with a high perceived value. Soft enamel pins and cloisonné imitation pins are popular for corporate branding, while die struck high polish, antique and sandblast finishes are often selected for service awards, achievement recognition and membership programs. Unlike many promotional products that are consumed or replaced, a lapel pin may be retained for decades as a reminder of an achievement, milestone or affiliation. The most successful designs balance artwork, finish and size to create a pin that recipients are proud to wear. If you need help comparing the available options, our team can assist.